My Secret Marketing Weapon—LinkedIn Groups

My Secret Marketing Weapon—LinkedIn Groups

LinkedIn Groups used to be hot! Then they sort of fell by the wayside. I think what happened is everyone discovered the power of groups and jumped on the group bandwagon. Virtually overnight, every group I was in got hammered by people trying to hawk something in the...
Four Ways to Make Your LinkedIn Profile Excellent!

Four Ways to Make Your LinkedIn Profile Excellent!

Your LinkedIn profile is the central core of any LinkedIn marketing strategy. LinkedIn, after all, is really not much more than a massive Chamber of Commerce meeting online. And, you can look at your profile as a combination of your five-minute elevator speech and...